Professional Facebook Audience Analysis
Having trouble optimizing and getting results from your campaign? Our Professional Facebook Audience Analysis service dives in and determines the proper niche for your company to market to.
One of the greatest advantages of advertising on Facebook is targeting specific groups of highly engaged people. Compared to the average online reach of almost 40% for narrowly targeted campaigns, Facebook is almost 90% on target.
After reviewing your website and offers, and ad(s) we will:
- Help you deliver targeted, concise messages to specific people
- Get the most ROI from your ad spend by targetting only the people that are likely buyers of your offers
- Analyze the audiences you are targeting now and advise you on what missed opportunities there are
- Communicate to you the audiences you are targeting now that you SHOULDN’T be targeting or there are sub-audiences that you should be excluding (Example: if you sell Addidas shoes, you can target people who “Like” Addidas, but maybe you should exclude people who are employed by Adidas) Basically- the more targeted your audience, the better.
Data Points We’ll Analyze When Finding New Custom Audiences For You:
Demographics: Age, Sex, Location, Income, Familial Status, Job Titles, etc.
Interests: Competitive/Peer Brands, TV Shows & TV Personalities your targeted audience may Like. Other Brands – Not Competitive – But that People in Your Target Market May Share an Affinity For
Behavior:
- Purchase Behavior – Likely to Purchase Online or Not
- Travel Habits
- Residential Profile
- Likely to Spend on Mobile or Not
- Early Technology Adopter or Not
- Many, Many Others… Too Many To List
You can tell us to either start from scratch or look at your existing audiences and make recommendations. If you want us to look at your existing audiences you will need to send screenshots of your settings from Facebook Ad Manager or Power Editor.
For this service, we deliver precise directions, including screenshots, of our ad account that show what your targeting parameters should look like within Ad manager. This allows you to simply copy exactly what we’ve done into your own campaign.
Delivery is within 7 business days.
Have different Facebook needs? Check out:
Professional Facebook Ad Campaign Monthly Management
Professional Facebook Ad Campaign Setup
Write 5 Facebook Ads And Find 5 Ad Images
Need proof? https://www.screencast.com/t/vXkmBWBVHro
Note: Rarely are campaigns are “evergreen” and need no tweaking or optimizing.